- 10 Questions You Should Ask and Answer About Your Blog – http://bit.ly/6zHCsJ #
- Why the retweet is a powerful engagement tool – http://bit.ly/7DqLA3 #
- 10 Questions You Should Ask and Answer About Your Blog – http://bit.ly/6zHCsJ #
- Why the retweet is a powerful engagement tool – http://bit.ly/7DqLA3 #
This post from Blogging Tips got me thinking – 10 Questions You Should Ask and Answer About Your Blog:
- What kind of blog are you writing?
- What is the goal of your blog?
- What is your U.S.P. (Unique Selling Proposition)?
- Who is your target reader?
- What will make a visitor come back for more?
- Are you evolving your blogger skill-set alongside the evolution of your content?
- Does your blog have a voice?
- What is your plan for keeping it fresh?
- Besides you, who cares, and why?
I will be contemplating and answering these questions over the next few weeks.
- Attempting a gingerbread house today – so far it's harder than I thought. The sides curled while cooling. #
- Hospital staff video for breast cancer awareness. Regular people + low budget = great stuff! http://bit.ly/6ZQkiR #
- From Invesp Blog "Twitter IDs: 2009 Top Marketers Nominees" http://bit.ly/5mlyYv #
- From @chrisbrogan: "If You Have an Extra Half Hour" – http://bit.ly/5H80RT #
- Changed hosting providers and made a mess of my blogs. grrr #
Welcome to my weekly analysis of the news coverage of social media. I use Northern Light’s free NLSearch.com business news site to find the stories that cover social media and Web 2.0 for the last week (full disclosure – I head up marketing for Northern Light). I list the 10 most mentioned mainstream companies, venture funded companies, technologies, and market mentioned in these stories and highlight interesting articles I find. The lists are in order of the number of mentions in the news articles, starting the the most mentioned.
Here are my seach terms – (”social media” or “social networking” or bookmarking or “social networks” or blog or facebook or twitter or linkedin or wikis or podcast or “photo sharing” or “video sharing” or “social news” or “web 2.0″ or “enterprise 2.0″ or “user generated content” or “virtual community” or “social web”). Am I missing anything?
Hot Companies
- Google Inc – mostly coverage of the Motorola/Android smart phone.
- Microsoft Corp – mostly coverage of the Windows 7 release as well as converage of Windows Media vis a vis Andriod, plus these tidbits:
- Windows 8 is on its way - A recent job posting by Microsoft revealed the successor to the recently launched Windows 7 is already at its embryonic stage.
- Office 2010 Beta Exposed -The 32- and 64-bit versions of the Office 2010 Beta have appeared on several peer-to-peer BitTorrent tracking sites.
- Apple Computer Inc – more smartphone coverage
- iTunes music library makes its way to the browser – Apple quietly launched a new preview service this week that makes it easier for users to view its iTunes music library from the browser.
From Pew Research by way of the Sales and Marketing, and Communications Practice of the Communications Executive Council:
“Beat to Your Tweet?”
“Corporate identify theft” is emerging as a major concern on Twitter. Indeed, even the biggest companies struggle to control unauthorized uses of the brand in people’s Twitter handles. Communicators are right to worry about the image repercussions, given Twitter’s mushrooming audience base (currently standing at 19% of U.S. internet users). According to reps, Twitter is trying to speed up and simplify the account verification process, which will help companies “repossess” handles from interlopers.
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Update on the impact of social media on Internet usage from Twitter:
@andybeal: 56% of page views on the web are to user generated content! @bobbrisco #pubcon
Twitter has launched a new feature called “Twitter Lists.” Lists are not just lists of Twitter users, but allow you to create groupings of the Twitter streams of people you’re following. Using Lists, you can organize the people you follow into groups of similar Tweeters. You could create a List of your colleagues, or a List of social media marketers, or a List of runners who Tweet, or a List of recommended Tweeters. Lists are helpful if you follow hundreds of other people and you want to organize them into manageable clusters.
How to create a List:
To create a List, select the “New list” option from the right hand navigation on your Twitter Home or Profile page.
Give the List a name and access level – either Public or Private. Private lists will have a locked icon next to them in your list of Lists.
Then add Twitter users to the List. You can search for users and add them to your list from their Profile page.
Last January I decided to “lost weight and get in shape” . A great goal, obviously, but how? I started by watching what I ate (thanks Sparkpeople!) and walking for exercise. But I soon realized that I wanted to push myself and decided to start running. In April, when the snow finally started to melt I went for my first shambling run in some old beat up sneakers. I ran for about 20 minutes and just over a mile, but I persevered. I kept at it and was to go faster and longer. In July I ran my first race since the 10th grade. I was slow – but not the slowest! As I improve, I keep upgrading my goals. I’ll probably never run a marathon or a sub-8 minute mile. My goals, while hard, are not impossible – complete a 60 minute run once a week, run 3-4 times a week, complete a 5K in less than 30 minutes, finish a 10K.
Now I love to run, I love the feeling of accomplishment, I love the “runner’s high” after a hard workout. Now I think – I’ve done one hard thing – what else can I do? Learn an instrument. Learn a language. Take up painting. Redesign a user interface for ease of use and clarity. Take up cake decorating. Write a blog post at lease one a week. What else can I squeeze in? So many things to learn and do … so little time. Tick, tick, tick.
Inspired by “Do hard things” from Lead on Purpose
Doing hard things means intentionally taking action toward something that you know will not be easy, and yet the end result will far exceed the effort you will exert the pain you will suffer.Knowing the road will not be easy, why should you do hard things? One reason stands out in my mind: doing hard things instills in you a sense of accomplishment and the knowledge that you can do what you say you will do. You build self-worth from which the desire for continuous improvement springs.