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Sheri Larsen

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Upcoming Events

Q2 SinglePoint Release Notes
August 24, 2025

In this customer-only webinar, Sheri will provide details about the new features released in Q2 2025 for Northern Light’s SinglePoint platform and offer insight into features currently in design and development.

Agentic AI is More Than a Tool – It’s the Future of How Knowledge Powers Progress
October 29, 2025

Agentic AI is the next evolution of artificial intelligence. Unlike traditional models that wait for user input, Agentic AI operates with autonomy. It can proactively scan vast volumes of enterprise knowledge, detect emerging patterns, surface strategic opportunities, and even initiate next steps — all within the priorities and guardrails defined by your organization.

In this session, Sheri Larsen, Chief Product Officer at Northern Light, will explore how Agentic AI is reshaping strategy, research, and collaboration across the enterprise. With deep expertise in product innovation, AI-powered intelligence platforms, and decades of experience building enterprise solutions, Sheri will share real-world examples showing how Agentic AI:

  • Moves teams from reactive analysis to proactive execution
  • Streamlines competitive intelligence, market research, and decision workflows
  • Delivers tailored insights autonomously to accelerate smarter decisions
  • Builds strategic momentum by aligning insights, teams, and goals

If you’re looking to shorten the path from insight to action, this session will offer clear, practical strategies using Agentic AI, revealing how it accelerates decision velocity and drives strategic alignment across the enterprise.

Register at TMRE: The Market Research Event


Past Events

Q1 SinglePoint Release Notes
April 12, 2025

In this customer-only webinar, Sheri provided details about the new features released in Q1 2025 for Northern Light’s SinglePoint platform and offered insight into features currently in design and development.

Q4 SinglePoint Release Notes
January 30, 2025

In this customer-only webinar, Sheri provided details about the new features released in Q4 2024 for Northern Light’s SinglePoint platform and offered insight into the features currently in design and development.

Gen AI governance: getting through the process
December 3, 2024
Co-hosted with David Seuss, CEO of Northern Light

Unlock the Potential of Generative AI Without the Red Tape! Discover how forward-thinking companies are navigating the challenges of AI governance and empowering their teams to use GenAI responsibly. In this public webinar, Sheri and David shared insider insights from enterprise clients and practical tips to streamline GenAI approval in large organizations.

Measuring the ROI for Generative AI in an Enterprise Application
October 24, 2024

Knowledge management (KM) is rapidly becoming one of the most popular and practical early applications of generative AI (GenAI) in business. It’s a natural fit because KM involves aggregating, managing, and mining vast amounts of text. But how can an organization measure the ROI?

In this public webinar, Sheri offered a model, grounded in both independent research and client experience, for calculating GenAI’s ROI in a KM use case focused on market and competitive intelligence analysis.

2024 Customer Engagement Summit
September 18-19, 2024

Held at the Historic Hawthorne Hotel in Salem, MA, Sheri organized Northern Light’s annual Customer Engagement Summit, which featured presentations from Northern Light customers, including Ben Maxwell of Prudential Financial Services, Chris Hainault of S.C. Johnson, and Diana Gowe from Johnson & Johnson. Northern Light’s CEO, David Seuss, and Melissa Kane, Director of Customer Success, also presented. Sheri designed a Feature Auction with a Monopoly theme. where customers could bid, both in person and virtually, on potential features to be added to Northern Light’s roadmap. She later presented the winning features, as well as the new features released in Q3 2024, to Northern Light’s SinglePoint platform.

How IT and Information Services Companies Use Generative AI for Competitive Intelligence Research
September 10, 2024

IT and information services companies are aggressively deploying generative AI to improve productivity in various business functions. One early application is for mining market and competitive intelligence research.

In this public webinar, Sheri explored how leading tech vendors are employing GenAI to instantly derive insights from vetted credible sources to inform their strategy and marketing decisions.

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